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Hey there!

You can also call me Elly!

I'm a UX/UI designer who is eager and passionate in meeting user needs and behaviors while bouncing them with client business needs.


My diverse experiences in art, multimedia design and social media management trained me to be a creative practitioner equipped with a critical thinking mindset and strong technological literacy.



UX Design Post-grad Program

Humber College

Prepared to innovate by problem-finding through design research, problem-understanding through synthesis, and problem-solving through design and prototyping experiences.

Bachelor of Arts in Creative Media

City University of Hong Kong

The programme fuses art, culture and media technology, covering a wide range of subjects such as cinema, animation, photography, sound, installation, interactive media, video games and new media art.


Feb 2023 - Present

UX Designer

Storius Limited

Dec 2020 - Sep 2022

Property Services Officer

Kai Fu Property Services Company Ltd

May 2017 - Nov 2020

Gallery & Production Intern

Para Site Art Space

Oct 2019 - Jun 2020

Social Media Specialist

Apple Daily Ltd

Apr 2019 - Aug 2019

Marketing & Development Officer

Hong Kong Arts Centre

  • Designed and optimized the UX/UI experience for the interactive user-centred mobile app, creating wireframes and prototypes.

  • Partnered with product managers and engineers to understand user flow, needs and pain points through user feedback.

  • Provided quality service to 600+ households by patiently listening and communicating government policies with empathy.

  • Answered 20+ incoming calls weekly and identified customer

  • needs through active listening techniques.

  • Prepared and researched information on 10+ exhibitions.

  • Assisted with documentation.

  • Collaborated with artists, curatorial team and artwork couriers.

  • Designed compelling visualizations that regularly had engagement in excess of 5K likes, comments and shares.

  • Scheduled, brainstormed and distributed written content, videos and images with 5 - 12 posts a day across Facebook and Instagram.

  • Actively contributed to the brand community by posting social content, leading to a 26% growth in Instagram followers and 42% growth in YouTube views.

  • Implemented paid acquisition strategies on Facebook and Instagram by partnering with influencers, PR and media.

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